How Do GMB Posts Help SEO
A Google My Business page (GMB) can be a useful tool to boost SEO. These posts contain relevant content and can be published on any page. They should link to your company website if you are offering a product or service.
You can even post images and videos to the page. If you have a blog or a website, you can create new posts on a regular basis. Here are a few ways you can improve the visibility of your Google my business page.
First, it’s vital that your GMB posts have content that is relevant to the business. If you post something relevant to your business, people will click on it almost 100% of the time. This traffic will help your search engine rankings.
Understanding GMB ranking factors
The problem is that fewer than 20% of businesses make Google my business posts weekly, which is not enough. If you want to move up the local pack, you should post at least once per week.
If your business has multiple locations, make sure that your Google my business page is updated frequently. Posts on a regular basis will improve your rankings. Using your GMB account to post regularly is the best way to keep your page up-to-date and relevant.
Boosts your local SEO ranking
Also, consider your keyword density. Depending on your business, you can include a variety of keywords and phrases to improve your ranking. In addition to using long-tail keywords, try using long-tail keywords to attract new customers.
Your GMB post should be as relevant as possible. More importantly, you should always use the maximum character limit, as these characters will increase the chances of keyword density and variations.
Post regularly to GMB
Using more characters means more exposure. In addition, a more comprehensive listing for your business will have a better chance of being featured in local search results. You can also include more pictures and events in your GMB. In this way, you can increase your SEO without the hassle of writing a blog post or putting in the time to do so.
Your GMB posts should be optimized to optimize for local searches. The top part of a Google my business post will be visible in search results. You should use a 750 x 750-pixel image for the best results. If you have a small business, keep in mind that Google won’t accept images with a smaller file size. Besides, a larger image will look more appealing after cropping.
Keep your copy short and punchy
The content of your Google my business post should be as relevant as possible. A keyword-rich post will be more likely to be clicked on by users, while a poorly optimized one will not. However, if you have a small business, you should not worry about optimizing your GMB posts.
As long as you have relevant content, you should have no problem improving your search engine rankings. It is important to note that less than 20% of businesses post to Google My Business every week.
Experiment with CTA buttons
It’s important to keep in mind that Google My Business posts are supposed to help your SEO. If you use a keyword-rich title, you can increase your chances of appearing in the top search results.
You can also include photos and events to add more context to your post. Remember to preview your GMB posts before publishing them. You can edit them before publishing them. Once published, your GMB post will remain life for seven days or one day.
Use Google My Business posts to promote your business. It’s free and works forever. You can post photos and text to your Google my business page. You can also add links to your website through your GMB page.
You can even add a link to your website to make it easier for potential customers to find you. Once you have completed your GMB post, you can now add a description and photos, as well as write and edit them.
Final Thoughts
The content of a GMB post is a key factor in attracting customers. In addition to adding photos and text, Google my business posts should contain your business’s location and event information. It’s not recommended to use a lot of long-tail keywords. Rather, use keywords that will allow people to find your business. You can also use a combination of text, images, and video to boost your visibility.
